Business Development Manager – Finserve at Equity Bank

Job Purpose

The focus for this role is on identifying and developing new business opportunities for Finserve Services. This includes discovering new revenue streams, markets, and customer segments.

Role Responsibilities

• Identify and pursue new business opportunities and partnerships, with a focus on banks, financial institutions, and complementary fintech ecosystems.
• Creating new business models or monetization strategies to drive growth.
• Driving the adoption of Finserve services among new and existing organizations/ businesses.
• Develop and maintain relationships with key decision-makers, aligning mutual business objectives to drive collaborative growth.
• Lead negotiations, draft partnership proposals, and structure contracts that ensure long-term mutual benefits.
• Analyze market trends, competitor landscapes, and customers’ needs to uncover new areas of growth.
• Develop business cases and strategies for entering new market segments or launching new products and services.
• Work with market research teams to gather insights and refine strategies based on emerging industry dynamics.
• Drive end-to-end business development initiatives, from prospecting to closing deals, to increase customer acquisition and revenue.
• Collaborate with the sales and marketing teams to design targeted campaigns and initiatives that boost organization engagement.
• Monitor key performance indicators (KPIs) related to revenue growth, customer acquisition costs, and partner performance, and adjust strategies accordingly.
• Develop and implement strategies to nurture existing partnerships and expand service offerings to current clients.
• Provide ongoing account management and support to ensure a high level of satisfaction, trust, and retention.
• Prepare regular reports for senior management outlining progress against targets, market insights, and potential growth opportunities.
• Represent the company at industry events, conferences, and workshops to build brand presence and foster new connections.

Qualifications

Requirements

• Strong skills in sales, market research, competitive analysis, and product development.
• Ability to understand customer needs and translate them into business opportunities.
• University Degree
• 5+ years in fintech, digital financial services business development and relationship management
• Communications skills
• Interpersonal skills
• Negotiation skills

Apply

https://equitybank.taleo.net/careersection/ext_new/jobdetail.ftl?job=250000GM&tz=GMT%2B03%3A00&tzname=Africa%2FNairobi