Product Manager – Finserve at Equity Bank

Description

Role Purpose

To shape and drive the development of innovative digital financial products across all our business arms including but not limited to mobile money, MVNO, and e-commerce platforms. Their primary focus will be on delivering seamless, customer-centric solutions that expand financial inclusion and enhance the overall digital experience for customers across our target markets in the Kenya/ Group. The position will serve as a catalyst for innovation, leveraging technology and market insights to deliver impactful digital solutions tailored to the needs of diverse customer segments.

Role Responsibilities

Product Strategy, and Roadmap

• Develop and maintain a comprehensive product roadmap, balancing innovation with business priorities and resource constraints.
• Identify and prioritize opportunities for growth and differentiation in collaboration with leadership.

Cross-Functional Leadership

• Drive collaboration across all business functions including IT, design, data science, marketing, sales, and operations teams to ensure smooth product development and delivery.
• Foster a culture of accountability and high performance within cross-functional teams.
• Serve as the product’s primary advocate, ensuring alignment and effective communication between all stakeholders.

Market Research and Competitive Analysis

• Conduct in-depth market analysis to identify emerging trends, customer needs, and competitive gaps.
• Leverage insights from customers, stakeholders, and the market to inform product strategy and innovation.
• Monitor competitive landscape and anticipate shifts in the market to proactively adapt strategies.

User Experience and Customer Insights

• Act as the voice of the customer by incorporating user feedback into the product lifecycle.
• Work closely with UX/UI designers to create intuitive and engaging experiences that drive adoption and retention.
• Continuously test and refine the product to optimize user satisfaction and usability.

Product Development and Innovation

• Oversee the entire product lifecycle, from ideation to launch and iteration.
• Lead experimentation and prototyping to validate new ideas and concepts before scaling.
• Partner with engineering to deliver high-quality products on time and within budget.

Go-to-Market (GTM) Strategy and Execution

• Develop and implement effective GTM strategies, including positioning, pricing, and launch plans.
• Collaborate with marketing, sales, and operations to drive product adoption and revenue growth.
• Train internal teams and create materials to ensure successful product launches and ongoing success.

Performance Tracking and Data-Driven Decision Making

• Define and track key performance indicators (KPIs) to measure product success and impact.
• Analyze data to identify areas for improvement, optimize performance, and inform future initiatives.
• Prepare regular reports and presentations for stakeholders, showcasing product progress and impact.

Regulatory Compliance and Risk Management

• Ensure all products meet regulatory standards and compliance requirements in relevant markets.
• Proactively identify and mitigate potential risks to maintain trust and product integrity.
• Collaborate with legal and compliance teams to address emerging regulatory needs.

Revenue Growth and Profitability

• Develop strategies to maximize product revenue, profitability, and market share.
• Identify opportunities for monetization, including subscription models, partnerships, and upselling strategies.
• Collaborate with finance and leadership teams to align product initiatives with business objectives.

Leadership and Mentorship

• Mentor and guide junior product managers and cross-functional teams to foster professional growth and skill development.
• Build and maintain a culture of innovation, collaboration, and accountability within the product team.
• Represent the product team in executive-level meetings and provide strategic recommendations.

Partnership Development

• Forge and manage relationships with key external partners, including technology vendors, industry collaborators, and stakeholders.
• Explore and negotiate strategic partnerships to enhance the product offering and reach.

Qualifications

Role Requirements.

• Bachelor’s degree in business, Computer Science, Engineering, or a related field. A Master’s degree or additional certifications in Product Management or Fintech is a plus.
• 5+ years of experience in product management, preferably in fintech, telecom, mobile money, or e-commerce sectors.
• Proven track record of launching and managing successful digital financial products.
• Experience with customer-centric design and development methodologies (Agile, Scrum, etc.).
• Strong understanding of mobile money, MVNO, and e-commerce platforms.
• Data-driven decision-making skills with the ability to analyze metrics and KPIs to optimize product performance.
• In-depth knowledge of the fintech landscape, especially in the African context.
• Strong understanding of regulatory requirements in mobile payments and telecommunications.
• Excellent project management skills to drive product development from concept to launch, coordinating cross-functional teams.
• Ability to understand customer needs, pain points, and market trends, and translate them into product features and innovations.

Apply

https://equitybank.taleo.net/careersection/ext_new/jobdetail.ftl?job=250000HB&tz=GMT%2B03%3A00&tzname=Africa%2FNairobi